️Corporate Floors Family of Brands is looking for a positive, detail-orientated Marketing and Research Coordinator to join our growing team in our Grapevine office. The Marketing and Research Coordinator will be responsible for collecting, building and maintaining data for clients and products. The Marketing and Research Coordinator will discover and leverage different data collection methods including phone numbers, emails, extraction from online sources while maintaining focus on understanding the clients and their underlying needs. Gradually, the Marketing and Research Coordinator will achieve superior customer engagement and intimacy, website traffic and revenue by strategically employing all aspects of the social media marketing roadmap within relevant social media channels. This position is exempt and reports directly to Director of Marketing. ️

What You'll Do:

• Lead critical research efforts and conduct mixed-method (Google, LinkedIn, contact database phone and similar) studies that deepen the understanding of the client experience and drive product strategy.
• Responsible for maintaining lists of prospects in terms of both the number of prospects and the quantity and quality of information relating to each.
• Assist with executing social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
• Optimize company pages within each social media platform to increase the visibility of the company's social content.
• Increase engagement of target prospects via targeted and relevant social media marketing, networking and messaging.
• Work with key stakeholders including business development executives, account managers, project lead, client, and other key stakeholders to identify objectives, goals, timelines, and research execution plans.
• Assist in the product development process by helping the team to understand the opportunities, contexts, audience, and experiences.
• Develop research best practices, templates, processes, and methodologies to provide product teams with critical insights as quickly as possible.
• Facilitate customer interviews, product tests and manage the documentation, notes, and analysis.
• Communicate the research insights and analysis in a succinct and engaging way that ensures all involved are aware of the research approach and objectives.

What You Have:

• Four (4) years + working as a user experience researcher on digital products
• Analytics and data visualization tools like Google Data Studio, Google Analytics, LinkedIn, contact database, etc.
• Proven working experience in social media marketing, specifically LinkedIn and Instagram
• Ability to use social media for impressions and brand awareness
• Proven ability to engage and grow a target audience via social media channels.
• Understanding of social media KPIs and web traffic metrics
• High School degree or equivalent; Bachelor's degree preferred
• Strong interpersonal, leadership, and communication skills.
• Expertise in conducting end-to-end user research studies; planning, recruitment, execution, analysis, and delivery
• An in-depth understanding of the product areas and the key dynamics of the competitive space
• Experience offering ideas or opinions on roadmap planning in order to deliver meaningful impact to customers and the business
• Proficient in the English language

What We Offer:

• Competitive salary
• 401(K)
• Health insurance
• Dental insurance
• Vision insurance
• Company profit and performance bonuses
• Paid time off
• Family-friendly work environment
• The opportunity to be part of a great team working for a great company

Working Conditions:

This job operates in a clerical office setting and is sedentary in nature. This role routinely uses standard office equipment such as computers, phones, photocopiers, and filing cabinets.

Physical Requirements:

Must be able to communicate effectively with employees and/or other clients; manual dexterity required for occasional reaching and lifting of small objects, and operating office equipment. This job may include some lifting up to 25lbs. and other physical labor of moving hardware/equipment. While performing the duties of this job, the employee is regularly required to sit, stand, walk, use hands to handle and feel, reach with hands and arms, talk and hear.

If you innately see the importance of fostering a vibrant company culture that celebrates innovation, effort and the employee experience, then you probably have what it takes to build an exciting career with Whitman Global Carpet & Floor Care.

️About Corporate Floors️

For more than 20 years, Corporate Floors and its family of brands have improved the commercial interiors of image-conscious companies throughout the United States. Committed to the highest standards of environmental sustainability, equity and corporate social responsibility, Corporate Floors, a member of the Starnet Floor Care network, is a Certified B Corporation that operates throughout North America and serves some of the world's most recognized brands and companies. The Corporate Floors family of brands includes Corporate Floors, a commercial flooring contractor; APEX Surface Care, a specialty surface care company; APEX Property Services, a commercial building maintenance company; The Elevated Cab, a commercial elevator interior design company; Square Care, a data center/critical space cleaning company; and Whitman Global, a commercial floor care provider based in the Pacific Northwest.

The only certified MBE and B Corporation in the industry, Corporate Floors is committed to doing business as a Force for Good and supporting the communities in which its employees live and work. In 2020, the company established the Community Giveback Program, a permanent part of its social mission, which provides pro bono cleaning and disinfecting services to select nonprofits, including women's shelters, family and child crisis centers, and homeless shelters. Corporate Floors is also the founding sponsor of Women In Facilities Management (WIFM), a 501(c)(3) trade association established to advance opportunities for women in facilities and property management.

All qualified applicants will receive consideration for employment without regard to race, color, sex (including pregnancy), religion, national origin, age, disability, veteran status, or any other status protected by applicable law.